PG & The Fan form partnership
April 15, 2010
The Pittsburgh Post-Gazette has teamed up with KDKA-FM (93.7) to form an editorial and marketing partnership. They will also cross-promote some new content over the course of the coming weeks. Some of that content includes a weekly sports roundtable along with high school, college and professional sports programming.
PG President Chris Chamberlain said, “This partnership gives our highly engaged sports audience a true power play: They will have a new way to connect with the Post-Gazette’s award-winning coverage, and they will have greater access to the exciting new voice of KDKA-FM Sportsradio 93.7 The Fan.”
PG Columnist Ron Cook is already a part of the KDKA-FM lineup, but other columnists are expected to appear on upcoming programs. Additionally, the radio programs will be made available at the Post-Gazette website and sports headlines from the PG will air on 93.7.